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  Article updated: April 22, 2024

Create post captions with OwlyWriter AI

Let OwlyWriter AI rewrite the captions of your top-performing posts, give you ideas for your next posts, or write your social media captions for you.

For every caption you create, you use a token. You have access to 300 tokens that automatically renew on the first of every month.

Note: All Hootsuite customers can try OwlyWriter AI for free for a limited time during the open beta.

Creating content with OwlyWriterAI video.

Get ideas and captions for your next posts

  1. In Hootsuite, select Inspiration , and then select OwlyWriter AI.
    Hootsuite navigation that highlights OwlyWriter AI located under Inspiration.
  2. Choose a content option that you want OwlyWriter AI to assist you with.
  3. Review the captions created for you, and then select Create post next to the one you like best.
  4. Select the social account you want to publish to, make any changes to your caption, add images or other media, and then continue to publish or schedule your post. See detailed instructions on how to create and publish posts in Hootsuite.

 

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