Article updated: March 19, 2023
Insights, powered by Brandwatch metrics
Insights metrics give you more information on your Insights search results. This article goes over the Insights metrics available in Analytics. Use CTRL+F (CMD +F on Mac) to search content in this article.
Plans: Business and Enterprise
| Metric | Description |
|---|---|
| Mention counts | The total number of mentions captured by your search on Insights. |
| Mention topics | The most frequently used terms and phrases within the mentions in your search results. |
| Mentions table | The mentions from your search results, listed by platform, reach, location, gender, sentiment, and emotion. |
| Share of voice | The number of mentions captured by your searches, broken down by source search. |
| Top measures | The top authors of the mentions from your search results, along with their interests, and the top hashtags, sites, and shared links in their mentions. |
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