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  Article updated: June 20, 2024

Drive traffic with Hootbio

Send your audience from your social profile to an external website with Hootbio - Hootsuite's link in bio solution.

Plans: Team, Business, Enterprise. Want more Hootsuite features? Upgrade your plan.

Use Hootbio to send your viewers to any of the following:

  • Your website
  • One of your social media accounts
  • An online store
  • A product page
  • A blog

Read more about link in bio in How to drive traffic using a link in bio. Visit the Hootsuite blog for news, tips, tools, and tactics to help you succeed on social media.

Create your Hootbio

Create your initial Hootbio. You can return to edit it, add more links, or change its design.

  1. Go to Create, and then select Hootbio. If you don't have access to Create, you can go to More to find Hootbio.
  2. Fill in your profile and link information, and then select Create.
  3. Choose to do any of the following:
    • Add links - Select Add a link to add your links and optionally add a link image.
    • Add links to your social accounts - Select Social on the left to add links to your social and email accounts.
    • Choose your profile colors - Select Design on the left to select or customize your color theme.

Edit your Hootbio

Consider how you want to keep your Hootbio fresh and engaging.

  1. Go to Create, and then select Hootbio.
  2. Select an option on the left (Links, Social, Design, or Profile) to edit your Hootbio information or designs.
    Example Hootbio settings with Links, Social, Design, and Profile highlighted.

Add, remove, or reorder your links

Add or change the links in your Hootbio at any time. Go to Hootbio and select Links on the left to edit, delete, or reorder your links.

  • Remove a link - Select Delete to remove a link.
  • Reorder your links - Drag links to reorder which one is shown at the top or bottom of your profile.


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