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  Article updated: May 20, 2025

Manage your organization's social accounts

Collaborate with others to manage your social accounts. With Hootsuite organizations and teams, you can share the same social account with multiple members or teams of members to help manage the load.

Not familiar with Hootsuite organizations? See Overview of organizations and permissions.

Expand the instructions for your plan. If you don't know what plan you have, go to Hootsuite, and then select Account - you'll find it below your name.

Connect social accounts to your organization

Connect your social accounts to collaborate on them with your members and teams. To connect social accounts to Hootsuite organizations, you must be an organization Super Admin, Admin, or have a custom organization permission to Connect social accounts or Manage social accounts. Social accounts can only be connected to one organization, but they can be shared with multiple teams. Learn more about managing your organization's social accounts.

 

For step-by-step instructions for connecting each type of social account, see:

Assign social accounts to a team

Assign one or more social accounts to a team. Your organization members and social accounts can belong to multiple teams. Learn how to create a team.

You must have one of the following roles to share social accounts with a team:

  • Be an organization Super Admin or Admin .
  • Have Team Admin, Unlimited, or the custom team permission to Manage social accounts for the team you want to assign social accounts to.

 

Manage social accounts in a team or organization

View the details of your organization or team social accounts, edit settings and permissions for them, or remove them from the team or organization. See also Manage ad accounts and advertising permissions.

Important: Removing a social account from a team only removes it from the team. The social account continues to exist in the organization. When you remove a social account from an organization, you delete it from Hootsuite but it continues to exist in the social network. Removing a social account from an organization removes past and currently scheduled content for that account, as well as any analytics data associated with it.

You must have one of the following roles to manage social accounts in your organization or team:

  • Be an organization Super Admin, Admin, or a member with the custom organization permission to Manage social accounts.
  • Have Team Admin, Unlimited, or the custom team permission to Manage social accounts for the team.
  • Have a custom organization permission for the specific task you want to complete (for example Delete social accounts or Connect social accounts).
  • Have Unlimited or Advanced permissions for the social account.

Tip: You can save content before you remove a social account from your organization (see Export your content calendar).

 

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