Article updated: September 23, 2021
View the following sections for a history of past notices from Hootsuite.
Apps that have not been updated yet will be impacted in various ways, the most common being that logging in will not work in Google Chrome. Other apps may display various errors in stream instead of the expected stream content. We have proactively reached out to our 3rd-party developers to update their apps accordingly.
Impacts to the following apps to be confirmed, they will not work as expected in Google Chrome until they have been updated. The interim workaround is to use a different browser with these apps if you experience any issues:
- Trustpilot Reviews
- Glassdoor Company Updates
On March 31, 2020, Instagram will complete the deprecation of its Legacy API (application programming interface), which supports Instagram personal profiles in Hootsuite. Personal profiles will be migrated onto the replacement Basic Display API. This new API does not provide the same level of functionality for personal profiles, and requires a reconnection.
Instagram Business profiles connected to a Facebook Page have full Instagram functionality within Hootsuite. This includes Instagram analytics, the ability to publish directly, and being able to engage within your streams.
- If your business profile is already connected to Hootsuite and authenticated with Facebook, you are not impacted by this change.
- If you have a personal Instagram profile, consider converting it to a business profile. If you choose to stay with a personal profile, the API migration will require you to reconnect on or after March 23, 2020. After this date, any posts scheduled to publish will fail to send notifications until the profile is reconnected. See the following full list of reduced functionality for personal profiles in Hootsuite’s products. Personal profiles using the Hootsuite mobile app for iOS should also update to the latest version of the app.
- If you have a business profile connected to Hootsuite, but it’s not authenticated with Facebook, you will need to reconnect on or after March 23, 2020. If you don't authenticate with Facebook, your profile will be subject to the same limitations as personal profiles. Learn more: Connect an Instagram account to a Facebook Page
Reconnect your Instagram business account and complete the Facebook authentication step to avoid loss of Instagram functionality (see Add an Instagram account).
Personal profile support after March 23, 2020
- Instagram avatars and usernames will no longer be available. Wherever you select, view, and manage your profile within the dashboard, it will be identifiable only by its Instagram handle.
- Hootsuite Analytics will no longer be available for personal Instagram profiles.
- The My Posts stream will no longer show post locations, comments, or like and comment counts. To view engagement on personal profile posts, you will have to open them in Instagram from the stream.
- Inbound tagging will no longer be supported for personal Instagram posts.
- Personal profiles will no longer be included in the weekly account activity email.
- Hootsuite Impact - Personal Instagram profiles will no longer be supported in Impact.
Instagram offers two different APIs for partner use. The legacy Instagram API, and the newer Instagram Graph API, which is actively developed and maintained.
Before January 1, 2020, Hootsuite Analytics retrieved data for both business and personal profiles from the legacy API. We’ve since updated the data source for Instagram Business profiles that are authenticated with Facebook. Now we’re pulling data for those business profiles from the Graph API.
Because the Graph API does not support personal profiles, personal profile analytics, and analytics for business profiles without the full Facebook authentication, are no longer available.
Changing the data source for business profiles with full authentication will ensure the best and most accurate analytics experience. These profile connections will be more reliable. It also allows us to be more agile in the future, with the potential to develop new metrics for business profiles.
But, the new Graph API doesn't provide all the same information as the legacy API. So this change means some immediate impacts to Instagram analytics:
Metrics for business profiles will include only organic likes and comments
Likes and comments are displayed in the Post Performance section, and in the following metrics in analytics reports: Post Likes, Post Comments, Engagement, Post Tables, and Top Posts.
Reports will continue to show both organic and paid data before January 1, 2020, while data going forward will only include organic engagement.
Note that Instagram displays both organic and paid data for business profiles natively, so their likes and comments will no longer match Hootsuite.
The ability to compare by Instagram filter will be deprecated
Until now, the following metrics could be compared by Filter: Inbound Messages, Posts, Post Comments, Post Likes, and Post Video Views. As of January 17, 2020, this option will be removed for all Instagram profiles, and any existing reports comparing by Filter have been set to ‘Compare by Account’ by default.
On November 19, 2019, interaction history will be limited to six months. This change aligns with updated terms and conditions from Twitter and Facebook.
The change will impact any customers using the Twitter interaction history feature in Streams, as well as those with access to Facebook interaction history through the closed beta. Any interactions older than six months between your social profile and a user will no longer appear in the user’s profile details. (For more, see View your Twitter interaction history.)
On October 7, 2019, we are removing the WordPress integration from Hootsuite.
We made this decision because the advantages of maintaining a full integration no longer outweigh the costs to Hootsuite and our customers. WordPress uses a non-standard authentication system, so maintaining the integration negatively affects our ability to react quickly to changes in other platforms. By removing it, we can strengthen our authentication infrastructure and stay focused on work that delivers more value to our customers.
WordPress.org users can continue to create and edit pages and posts, moderate comments, and share posts to social networks from within Hootsuite Streams by downloading the free WordPress.org app from the Hootsuite App directory.
WordPress.com users will no longer be able to publish posts and blogs to their WordPress accounts, or monitor their WordPress posts through Hootsuite.
A planned change to the LinkedIn API will end Hootsuite’s access to the data needed to generate Home streams for LinkedIn personal profiles.
As of July 15, the Home stream for LinkedIn personal profiles will no longer be available and Hootsuite users will no longer be able to monitor, like, or comment on content using the Home stream. You will still be able to post content to your LinkedIn personal profile and create the My Updates and Scheduled streams for LinkedIn profiles, where you can still monitor, like or comment on your own content.
The API change will not affect Hootsuite functionality for LinkedIn Pages.
On March 29, 2019, we’ll be removing our legacy Assignments Manager from Hootsuite.
With declining usage and loss in functionality due to Instagram’s recent API changes, and the upcoming sunsetting of Google+, the benefits of maintaining legacy Assignments Manager no longer outweigh the costs.
We’re committed to helping customers manage their social media content as efficiently as possible. In September 2016, we introduced a new Assignments Manager with the following features:
- A new layout that condenses workflows and is quicker to navigate
- Time-saving functionality like saved filters and bulk actions
- Near-instant message refresh (within 2 seconds)
- Streamlined views of assignment workflow history that provide greater clarity
- The ability to send messages to apps including Salesforce and Marketo
A majority of customers are now managing their social engagement in the upgraded tool. We strongly recommend that customers still using the legacy Assignments Manager begin moving their teams over now. All your assigned and resolved messages will be available in the new view. See Manage tasks in Assignments for an overview of the new Assignments Manager.
As of January 28, 2019, Hootsuite will stop support for Google+.
This is following Google’s announcement of October 2018 that it is shutting down Google+ for consumers. Google has recently announced plans to begin shutting down the network’s APIs as early as January 28, and will complete the shut down on March 7, 2019.
On January 28, authentication with Google+ will no longer be available. In Hootsuite, this means no longer being able to add or reconnect Google+ pages or profiles. Any posts scheduled to publish to Google+ after January 28 could also fail. For those who previously used Google+ to sign in to Hootsuite, you can now use the new Google sign in button.
Google+ will be removed completely from Hootsuite dashboards on February 28, 2019.
As of March 4, 2019, our legacy analytics solution will no longer be available.
Few customers were taking advantage of the analytics solution—and when we asked why, a vast majority of customers reported that its features weren’t easy to use and lacked key metrics needed to prove success.
For customers impacted there are alternative options available. We have more robust, intuitive analytics, with improved customization options, more of the metrics customers need, and the ability to track performance trends over time available today in our Professional, Team, Business, and Enterprise plans. You can access the upgraded Analytics here, and you can get an overview of all the features in our video playlist.
On February 20, 2019, we’ll be removing the synchronization between Assignments Manager and Inbox within Hootsuite, to ensure that Inbox interactions are handled properly, and to provide accurate reporting.
What this means is that assignment and tagging actions from Assignments Manager and Streams will no longer be reflected in Inbox. The following workflows will not apply to messages in Inbox:
- Manually assigning Facebook Private Messages from Streams
- Manually re-assigning or resolving messages from Assignments Manager
- Automatically assigning and tagging Twitter Direct Messages via automation rules you’ve previously set up
Inbox assignments can still be created and resolved within Inbox, independent of these workflows. Enterprise users can also create automated assignments specifically for Inbox (see Automate assignments and tags). In conjunction with these changes, as of February 20, Inbox assignment actions for private messages will be captured in the team analytics available to Enterprise, including resolution time-based metrics. To simplify reporting, Hootsuite Analytics will automatically combine the metrics from both Assignments Manager and Inbox in one report.
If your existing engagement workflow does not support Inbox; e.g. you require approvals or notifications, continue using Assignments Manager and Streams, and watch for updates as we are constantly adding new functionality to Inbox. See also: Differences between Inbox and Assignments.
As of January 21, 2019, the Hootsuite Campaigns for Contests product for Free, Pro, Professional, and Team plans will be retired. With the decline in demand and usage of Campaigns for Contests, we’re shifting our focus to building and improving the products and services that deliver the most value to our customers.
We will continue to support customers using Campaigns for Contests until it is retired on January 21 at 8am PST. After this date, campaign data will no longer be accessible, so we encourage you to download your contest data by January 15, 2019.
As part of our security and privacy controls, campaign data will be permanently deleted from our systems on March 21, 2019.
On December 11, 2018, as Instagram transitions from their legacy API to their new Graph API, there will be some changes to Instagram functionality within Hootsuite’s products:
Hootsuite dashboard and mobile app
- Instagram hashtag search and location search streams will be deprecated. It will no longer be possible to create these stream types, and existing streams will stop updating on December 11.
As a workaround we have developed a new read-only hashtag search stream for Instagram Business profiles that are authenticated with Facebook. Add the new Hashtag stream to continue monitoring hashtags relevant to your business, and use the View on Instagram button to engage on posts natively in Instagram. Each business profile can create up to 30 hashtag search streams every 7 days. Streams will display the most recent posts from the last 24 hours.
- Instagram personal profiles:
- Commenting, deleting comments, replying to comments, and assigning will no longer be supported from the personal profile My Posts stream.
- Commenting, deleting comments, and replying to comments will no longer be supported in the old Assignments Manager.
To retain the ability to engage with Instagram comments, convert your profile to a business profile. You will be able to continue commenting, replying, deleting or hiding comments in the business profile My Posts stream.
Learn about the benefits of Instagram Business profiles, and how to convert your profile to a business profile in this handy video.
To continue managing engagement on a personal Instagram profile, click the timestamp on your posts in the stream to open them in Instagram and engage there.
- Instagram mentions will no longer be available in Insights streams, as they rely on hashtag search which is being deprecated.
Hootsuite app directory
- TrendSpottr for Instagram will no longer be available in the Hootsuite app directory.
At the end of October, we’ll be updating the default workflow for editing scheduled posts. You’ll be able to edit your posts right from the new Planner! Select a post in the calendar, select Edit and then make your changes in the new compose experience. Editing posts from the old Publisher's view of scheduled content will also default to the new composer.
If you haven’t tried the new composer yet, now’s a great time to take it for a spin! We’ve recently added several new capabilities to the already great features of the new composer:
- access to content libraries;
- the ability to edit your selected social accounts;
- per-network post previews; and
- the ability for team members to easily apply campaign settings to posts
See Manage your scheduled posts for more details.
Due to recent API changes, on August 16, 2018, the Twitter Inbox and Outbox streams will be deprecated from Hootsuite for web and mobile.
Hootsuite has been building a better way to manage your private messages - Hootsuite Inbox. In addition to an improved threaded experience for Twitter direct messages, Inbox also supports Facebook Messenger conversations, all in a single queue! Read and reply to your customers efficiently, and collaborate easily with assignments (available to Team plans and up), filtering, and message tagging (available to Enterprise account holders).
Update - August 9, 2018
- Facebook Pages can once again be mentioned in posts from the legacy composer. See Mention a user or Page.
- Instagram Business profiles authenticated with Facebook can engage with and moderate comments on their posts in the My Posts stream. See Overview of Instagram profiles.
Update - July 12, 2018
- Resharing from Instagram hashtag search streams has been restored in the web dashboard and mobile apps!
Click Reshare below a post, and the post’s image and caption will be populated in the compose box for you to edit, send or schedule for later.
May 3, 2018
To keep users’ information safe and secure, Facebook is changing the way all partners like Hootsuite access data. We are in full support of these changes because we believe they are critical to maintaining trust between our customers and their customers. Some of these changes have impacted or will impact Hootsuite functionality.
As of April 4th, changes from Facebook and Instagram have impacted Hootsuite in the following ways:
- All Facebook streams will no longer display the username and profile picture for users who post or comment to a profile or group. Information for users that post or comment on a Page will appear in streams because it is deemed public.
- Events streams for Facebook profiles and Pages are no longer available.
- Viewing other people's comments on your Facebook profile posts will no longer be supported.
- Commenting on Facebook group posts is no longer available.
- Facebook profiles will need to be re-authenticated every 90 days (see Reconnect a social account). There is no change to Facebook Pages.
- Further profile and Page changes - published July 17
- Liking Instagram posts or comments, or viewing likes, will no longer be supported.
- Following or unfollowing Instagram users will no longer be supported.
- Searching Instagram users when @mentioning in posts will no longer be supported.
- Commenting on Instagram posts will no longer be supported, except Instagram Business profiles who can continue commenting on their own posts.
- Instagram user search streams will be deprecated.
- Instagram data will no longer be available in Hootsuite Impact’s Brand Tracker and Real-Time Competitor Report modules.
- Identifiable Instagram user information such as usernames and profile pictures will no longer be displayed in hashtag/location searches, comments in Analytics, and mentions in Hootsuite Insights.
- Instagram user profile information including bio, followers, following and recently posted media will no longer be available.
On August 16, 2018, the Twitter Inbox and Outbox streams will be deprecated from Hootsuite for web and mobile.
Hootsuite has been building a better way to manage your private messages - Hootsuite Inbox. From August 9th, all Hootsuite Professional, Team, Business, and Enterprise customers will have access to Inbox, so you can begin the transition to Hootsuite’s new private messaging solution.
In addition to an improved threaded experience for managing your Twitter direct messages, Inbox also supports Facebook private message conversations. Read and reply to your customers efficiently, and collaborate easily with assignments (available to Team, Business, and Enterprise plans), filtering, and message tagging (available to Enterprise account holders).
If you have a Hootsuite Free account and want to engage with your customers through Inbox, upgrade to one of our new paid plans.
In an ongoing effort to protect user privacy and data, Facebook has implemented an approval process for apps connecting to Facebook groups.
As a result, all Facebook groups connected to Hootsuite will need to be reauthenticated with an additional step by August 1, 2018. After this date, group functionality will stop working and scheduled posts will fail to publish until the following steps are completed by a Facebook group admin.
Manage Facebook groups in Hootsuite
A Facebook group admin needs to add Hootsuite to the group as an authorized app within the group’s settings in Facebook. Then, the group must be reconnected to Hootsuite.
See the Before you begin section in the Add a Facebook account article for details.
As a result of Facebook’s announced API updates in April which impact how partners like Hootsuite use their data, the workflow for posting content to Facebook profiles from Hootsuite Amplify will change on August 1, 2018.
The ability to publish and schedule directly to Facebook profiles will be deprecated, but a new workflow will allow Hootsuite Amplify users to continue posting content to their profiles via Facebook’s Share dialog. There are no impacts to sharing to Facebook Pages.
There are some important differences in workflow to note when using the Share dialog:
- It will no longer be possible for Amplify app users to schedule posts to Facebook profiles.
- Posts will always be editable by app users when sharing Amplify content to their Facebook profiles.
- Amplify analytics will no longer be supported for Facebook profiles.
Download the latest version of the Amplify app to your device to use the new profile sharing workflow. To learn more about sharing Amplify content, see the Explore and share company content with Amplify article.
If you would prefer to disable the ability for your Amplify users to share to Facebook profiles altogether, please contact your customer success manager.
As a result of Facebook’s announced API updates in April which impact how partners like Hootsuite use their data, the following changes to Hootsuite are going into effect on August 1, 2018.
Publishing and engagement for Facebook profiles are deprecated
It will no longer be possible to post or schedule to personal Facebook profiles. Profiles will be removed from the legacy composer, new composer, bulk composer, Publisher calendar, and the Hootsuite mobile apps. This will also impact the RSS AutoPublisher app in the app directory. In addition, you will no longer be able to like, edit, delete, comment on or share to Facebook profile posts.
Posts scheduled to Facebook profiles after August 1 will fail to publish.
If you use Facebook for your business, we encourage you to create a Facebook Page. Learn more about how you can drive business results with a Facebook Page in this blog post.
Note that Facebook profiles will still be supported for monitoring and sharing from streams. There are no impacts on publishing to Facebook Pages or groups.
Targeting functionality for Facebook Page posts is limited (Enterprise feature)
It will no longer be possible to target organic posts by gender or language when publishing to Facebook Pages. Age targeting will also be limited to specifying a minimum age of 13, 17, 18, 19 or 21.
Twitter recently announced that on March 23, 2018, they will be making changes to their policies in an effort to reduce the proliferation of spam on their platform. Twitter is restricting the ability for users to automate actions across multiple accounts. This includes posting the same tweet to more than one Twitter profile at once. These changes apply to all integration partners that use Twitter's API, including Hootsuite, and Twitter’s own TweetDeck.
Hootsuite supports Twitter’s aims to reduce disingenuous activity on social media. See our blog post for guidance on your social strategy. To comply with these new policies, all customers will see the following changes in our products on March 22.
Publishing tweets - Hootsuite for web and mobile, Amplify, and Hootsuite's Publisher API
As of March 22, tweets can only be published to one Twitter profile at a time. When more than one Twitter profile is selected from the profile picker, an error message will appear and the post cannot be published or scheduled until only one Twitter profile is selected.
It is still possible to publish the same post to one Twitter profile and other social networks at the same time.
Identical tweets that are currently scheduled to publish to multiple Twitter profiles within one month of March 23, 2018 should publish as expected.
We’ve made some updates in Analytics. As a result, you may notice the following changes:
- Twitter metrics now have the same refresh rate as Facebook metrics, which is every 24 hours.
- The Quotes metric has been removed. Quotes have also been removed from all Inbound message and Engagement metrics.
- Engagement and new follower metrics are now calculated differently and have been replaced as follows:
- New Followers is now Net New Followers
- Retweets is now Retweets for Published Tweets
- Replies is now Replies for Published Tweets
- Likes is now Likes for Published Tweets (see Twitter metrics for more details)
- The metrics library now contains the following new metrics to let you break down these renamed metrics by account or engagement type:
- Net New Followers by Account
- Retweets for Published Tweets by Account
- Replies for Published Tweets by Account
- Likes for Published Tweets by Account
- Engagement for Published Tweets by Account
- Engagement for Published Tweets by Type