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  Article updated: August 11, 2023

Customize the metric tiles in a report

Customize the metric tiles in your report to view the data that matters to you. You can also place and size tiles wherever and however you want in your reports to make the data easier to understand.

Go to Analytics , and then open a report to get started (see Open an Analytics report).

Move a metric tile around

Move the tiles that matter most to the top. Press and hold the top of your tile, and then drag the tile to the new location to reorder tiles however you like.

Resize a tile

Want some tiles to be bigger or smaller? Need more room to display your metrics data? Press and hold the bottom right corner of your tile, and then drag in or out to set the tile size.
Analytics report tile with resize highlighted on the tile corner.

Get detailed information about a metric

Need a reminder of the data included in your metric tile? You can view your metric information at any time.

  1. Point to a tile and select More info to see the following metric details:
    • Name and description.
    • Metric type (post-level or Page-level). Learn more about these two types of metrics.
    • Post type (organic, promoted, ad). Promoted posts can be Facebook boosted posts, Twitter promoted posts, or LinkedIn sponsored posts.
    • Social network.
    • Time zone in which we collect the data from the social network. For example, we collect data from Facebook in Pacific Daylight Time (PDT).
    • Data provider.
      analytics report tile with info button selected showing information about the metrics used in the tile

Choose how you want to display your metric tile

Rename a tile, add a compare or sort by metric, or change a visualization.

  1. Point to a tile, and then select Configure tile.
    Analytics tile with configure button highlighted.
  2. Select Properties, and then make your changes. You can compare results, select a size, and select to display them in a different chart type.
    Configure tile screen with properties tab selected.
  3. Select Close when you're done.

Choose the data you want to display in your tile

Whether you want to see aggregated or comparative data, it’s up to you. You can choose which social accounts, tags, campaigns, and post types you want to see in your tiles. If you’re using Team performance, you can also filter results using Team metrics.

Note: Changing a tile's filters or sources displays an orange dot next to its name to indicate the data was customized. Tiles with customized data will not be affected by report filters or sources. To use your current report settings, select Reset data in the Data tab.

  1. Point to a tile and select Configure tile.
    Analytics tile with configure button highlighted.
  2. Select Data, and then open each list to select the results you want to display in your report.
    Configure tile screen with data tab selected.
  3. Select Apply after each selection from a list.
  4. Select Close when you're done.

Note: We round numbers and percentages to make the data easier to read and understand. For example, we’ll round 1,156 to 1K and 7,27% to 7%. Because of rounding, if you break a metric down, and then add the separate values manually, the sum may not match the total value.

Track multiple metrics in a single tile

Add, track, and compare up to 8 metrics in a tile. This is handy if you want to see how specific metrics performed across multiple brands and social networks.

Plans: Customers with Advanced Analytics. Want more Hootsuite features? Upgrade your plan.

  1. Point to a tile, and then select Configure tile.
    Analytics tile with configure button highlighted.
  2. Select Data, and then select Add metric to tile to open the metrics library.
    Configure tile panel that shows the add metrics to tile button.
  3. Select a metrics library, a social network, and browse or search for a metric. Check out the complete list of metrics in Analytics.
  4. Select Add to add the metric to your tile. You can identify tiles with multiple metrics by this icon:
    tile that shows the multiple metrics icon.

Notes:

  • Only the following visualizations can be used for tiles with multiple metrics: Line, Area, Column, Number, List, Pie.
  • Tiles with multiple metrics do not support comparison options.
  • Adding metrics to a tile won't be possible if the tile has a comparison option selected or a visualization that doesn't support multiple metrics.

Edit metrics in a tile

You can edit the name and settings for any metric in your tile.

  1. Select Data, find your metric, and then select Edit metric.
  2. Change the metric's name, sources, or filters, and select Apply after each selection.

Note: Changing a metric's filters or sources displays an orange dot next to its name to indicate the data was customized. Metrics with customized data will not be affected by report filters or sources. To use your current report settings, select Reset data in the Data tab.

Delete metrics from a tile

  1. Select Data, find your metric, and then Delete metric .

Delete a tile

  1. Point to a tile and select Configure tile.
    Analytics tile with configure button highlighted.
  2. Select Delete tile , and then confirm.
    Configure tile screen with properties tab showing and delete option highlighted.

 

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