Article updated: May 09, 2022
Overview of Hootsuite plans
Hootsuite offers four plan types, and each one lets you manage a specific number of social media accounts. When you move up to a new plan level, you can add team members to help you manage your social accounts, and get access to more features.
Let’s say you choose our Team plan. With this plan, you can manage up to 20 different Facebook Pages for yourself or your clients. Even better, you can share your social management workload with 2 additional team members.
Learn how to switch your plan type and manage your account.
Hootsuite plan types
Here are the plans available and a list of some of their differences. For plan cost information, see hootsuite.com/plans. For information on the legacy Pro plan, see About the Hootsuite Pro (pre-2016) plan.
- Manage up to 2 social accounts (for example, 1 Facebook Page and 1 Instagram account).
- Schedule up to 5 posts. Once your number of scheduled posts drops below 5, you can schedule more.
- Administer a promotion spending limit of $100 USD every 30 days. Learn how promotion budgets work.
- Manage up to 10 social accounts. For example, 3 Facebook Pages, 2 Facebook accounts, 1 Twitter account, 1 Instagram account, 1 YouTube channel, and 2 LinkedIn pages.
- Manage accounts with 1 administrator.
- Schedule one or more posts to publish at optimal times for engagement and impact. Schedule an unlimited number of posts.
- View, export, and share detailed metrics across your social accounts.
- Interact with your audience and customers with Hootsuite Inbox.
- Administer a promotion spending limit of $500 USD every 30 days. Learn how promotion budgets work.
- Add functionality to Hootsuite with free apps (see hootsuite.com/products/integrations).
In addition to all of the features in the Professional plan, the Team plan also includes the following:
- Manage up to 20 social accounts.
- Collaborate with 2 team members to manage your social accounts. Set permissions to control the Hootsuite functions team members can access.
- Review your post performance at a glance.
- View, export, and share detailed metrics across your social accounts. Collaborate on them in real-time with other users in your organization.
- Assign posts or comments to yourself, to teams, or to team members.
- Use a branded vanity URL in your posts, and then track links you share across your networks. Learn how to use a vanity URL.
- Administer a promotion spending limit of $2000 USD every 30 days. Learn how promotion budgets work.
In addition to all of the features in the Professional and Team plans, the Business plan also includes the following:
- Manage up to 35 social accounts.
- Collaborate with 4 team members to manage your social accounts (you can add up to 10 more members with plan add-ons). Set permissions to control the features and functions team members can access. Assign posts, comments, or Hootsuite inbox conversations to teams or team members. Collaborate on draft messages until you are ready to post.
- Receive 24/7 priority support.
- Create and customize metrics across your social accounts. Export those metrics to CSV, XLSX, PDF, or PPT. Collaborate on them in real-time with other users in your organization.
- Use up to 5 branded vanity URLs in your posts, and then track analytics for links you share across your networks. Also, if preferred, use bit.ly shorteners. Learn how to use a vanity URL.
- Review messages before you send them to ensure a consistent brand voice.
- Create and store approved post templates and images for easy reuse.
- Plan, create, manage, and measure content campaigns. Learn how to create and manage content campaigns.
- Tag posts to classify them for analysis.
- Receive alerts when there are suspicious account activities.
- Administer promotion spending without a limit.
- Add functionality to Hootsuite with premium apps (see hootsuite.com/products/integrations).
In addition to all of the features in the Professional, Team, and Business plans, the Enterprise plan also includes the following:
- Manage 50+ social accounts.
- Collaborate with 5+ team members to manage your social accounts. You can add an unlimited number of members with plan add-ons. Set permissions to control the features and functions team members can access. Assign posts, comments, or Hootsuite inbox conversations to teams or team members. Collaborate on draft messages until you are ready to post.
- Receive live Hootsuite training for the entire team.
- Work with a dedicated customer success manager to make sure you reach your social media objectives with Hootsuite.
- Use keywords to automatically assign incoming conversation threads to teams or team members. Categorize and measure inbound message volume.
- Use keywords to automatically tag messages. Categorize and measure actions by tag.
- Use 5+ branded vanity URLs in your posts, and then track analytics for links you share across your networks. Also, if preferred, use bit.ly shorteners. Learn how to use a vanity URL.
- Administer promotion spending without a limit.
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