Suspend scheduled content

Social media moves quickly, and brands that can keep up have a huge advantage. When trends change or a crisis hits, the posts you already have scheduled may not be appropriate. To avoid publishing something insensitive, you can suspend publishing for an organization. A suspension prevents scheduled content (organic and boosted posts) from publishing, so you can adjust your content strategy as needed.

During a suspension, team members can still schedule and publish posts, but an extra step asks them to confirm their actions during a suspension. When you end the suspension, scheduled content from then onward resumes publishing as planned. Content that was scheduled to go live during the suspension can be revised and rescheduled.

You can suspend content for the following social networks: X, Facebook, LinkedIn, Instagram, TikTok, and Pinterest.

Suspend an organization’s content

Only Super Admins and Admins of Hootsuite organizations can suspend an organization's content. You can only suspend an organization's content in the web version of Hootsuite, but scheduled posts in the mobile app are marked as suspended.

1. Go to Account, and then select Social accounts and teams.
2. Select Suspend content in the navigation pane.
3. Enter a reason for the suspension, so that everyone in your organization has the context to make informed publishing decisions during this time.
4. Select Suspend, and then select Suspend again to confirm your changes.
   

   Important: Content that is scheduled to publish within a minute after a suspension might not get suspended.

5. Go to Perch to confirm that all scheduled content has been suspended. Posts will be marked as suspended with a yellow alert, meaning they will not publish at their scheduled time.
   

When an organization is suspended, the Admin who suspended it receives an email confirmation. All organization members are also alerted and given context for the suspension with a notification banner in their Hootsuite accounts.

If you do want a suspended post to publish as planned during a suspension, you can edit and reschedule it. You can also move a suspended post into a draft state to edit later. To learn how, see Manage your content calendar.

End a suspension

Only Super Admins and Admins of Hootsuite organizations can end a suspension.

1. Go to Account, and then select Social accounts and teams.
2. Select Suspend content in the navigation pane.
3. Select Resume, and then select Resume again to confirm your changes.

All alerts for the organization are turned off and scheduled content resumes publishing as planned. If the scheduled time has passed for suspended posts, they will remain suspended. You’ll need to edit and reschedule them if you still want them published.