Share stream content

Jul 27, 2026
Knowledge

Procedure Steps

Article updated: June 22, 2026

Share stream content

You can share content from your Facebook, Instagram, or YouTube streams to your own social networks. To share X content, see Like, reply, repost, and message in X streams.

This article describes the new Social OS experience. If you haven't switched yet, select the Classic tab for instructions. Learn more about the Social OS experience.

Re-share Instagram posts

If you have an Instagram Business profile connected to a Facebook Page, you can re-share others' Instagram posts from a hashtag search stream to your X, Facebook, or Instagram accounts. Always credit the original poster's @username when re-sharing someone else's Instagram content.

Due to an Instagram limitation, you can publish only one image per Instagram post. If you re-share a post with multiple images, Instagram publishes only the first image.

Go to Nest, select Streams, select the board hosting the Instagram stream, and locate the post you want to re-share.
Select View on Instagram, and then copy the poster's @username.
In the Hootsuite stream, select Reshare.
Enter the @username in the caption to give photo credit to the original poster before sending or scheduling.

Go to More, select Streams, select the board hosting the Instagram stream, and locate the post you want to re-share.
Select View on Instagram, and then copy the poster's @username.
In the Hootsuite stream, select Reshare.
Enter the @username in the caption to give photo credit to the original poster before sending or scheduling.

Share YouTube videos

You can share YouTube videos from your streams to the rest of your social networks.

Go to Streams and find the board hosting the YouTube stream.
Select More options for the video you want to share, and then select Share.
Preview your video link in the Content area, and then complete your post.

Sharing YouTube videos to X results in a playable embedded video in your post. Sharing to other social networks results in a link preview that shows the video title and a selectable thumbnail image.

Share Facebook content

You can share Facebook content from your streams to your own Facebook Pages or accounts.

Go to Streams and select the board hosting the Facebook stream.
Select Share below the post.
Select the Page or account from which you'll share the post.
Optional: Select Say something about this and enter a comment about the shared content.
Select Share.

Hootsuite displays the number of times a post is shared below the post (this number updates when you refresh the browser).

Notes:

You cannot share private posts or posts in private or secret groups to another Page or group.
Facebook does not allow scraping of Facebook-centric links, such as events, when publishing through third-party platforms like Hootsuite.