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  Article updated: September 23, 2024

Protect customer information in Inbox 2.0

Personally identifiable information (PII) refers to details that could be used to identify or infer the identity of an individual, such as credit card information and Social Security numbers. Sometimes people send sensitive information without realizing the risk. You can mask this data to protect it in Inbox 2.0.

Audience: Inbox 2.0 admins

Turn on masking options

Help protect customer information by turning on masking features in Inbox 2.0.

  1. In Inbox 2.0, select Admin settings.
  2. Expand Privacy and security, and then select PII handling.
  3. Select one or more of the following masking options:
    • Allow manual message masking
    • Credit card number
    • Social Security number

Mask content manually

Conceal the full text of inbound messages that contain sensitive information, both in conversation history and in back-end storage systems. This works on all channels, both public and private.

  1. Go to Inbox 2.0 and open a conversation in the agent workspace.
  2. Point to a message, select Message actions, and then select Mask.
Important: You cannot undo manual message masks.

This will replace all message content with asterisks (*), one for each character in the message. The message audit trail will say, “Message content masked by [Name] - [timestamp]."

View and manage muted posts

When a post is muted, a log is created and stored. To view all muted posts, you can go to Admin settings, expand Social media, and then select Muted posts. From here, they can do the following:

  • Visit the original conversation in the social network.
  • View timestamps and the admin who muted the post.
  • Unmute individual threads.

Automatically mask message content

Audience: Team, Business, or Enterprise  Inbox 2.0 admins. Want more Hootsuite features? Upgrade your plan.

Automatic masking will detect and replace matching content, both in conversation history and in back-end storage systems, before it gets routed to agents. This works on all channels, both public and private.

In messages, Inbox 2.0 replaces the following with X:

  • The first 12 digits of credit card numbers (XXXXXXXXXXXX1234).
  • The first 5 digits of US Social Security numbers (XXXXX1234).

Dashes and single spaces within numbers do not affect detection or masking.

How automatic masking works

Inbox uses the Luhn algorithm to determine whether a number is a credit card number or another series of numbers. For Social Security numbers, Inbox 2.0 scans messages for numbers in a specific format: 3 digits, an optional space or dash, 2 digits, an optional space or dash, and 4 digits.

 

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