Create an alert for a topic

Alerts are email notifications that let you know when your topic results change. Set up an alert on a topic to stay on top of trends, or to monitor a campaign or your brand perception.

Alerts can act as an effective early warning system. You receive a notification as soon as Listening detects a change in topic results, based on the criteria that you define.

Note: You can create a maximum of 40 alerts and reports (combined). This limit applies across the entire organization.

Listening supports different types of alerts so you can take strategic action when your topic results change.

• New results: You can trigger the alert whenever Listening detects a new result, or when Listening detects a specific number of results (defined by you).

• Volume: You can trigger the alert when there is a sudden increase or decrease in online activity around your topic over the previous 30 days (smart spike), or when there is a percentage increase (defined by you) in the volume of results in the previous 24 hours.

• Engagement trend: You can trigger the alert when engagement falls below, or rises above, a set threshold (defined by you), as compared to the engagement over the previous seven days.

• Sentiment: You can trigger the alert when there is a sudden increase or decrease in sentiment around your topic over the previous 30 days (smart spike), or when there is a percentage increase (defined by you) in sentiment in the previous 24 hours.

• Viral results: You can trigger the alert when there is unusually high engagement around your topic. You can set the minimum engagement threshold for the alert, and trigger the alert whenever Listening detects a new result, or when Listening detects a specific number of results (defined by you).

Create an alert

1. Go to Listening, then select Topic Insights.
2. Select Create Alert.
3. In the Create new alert window, select an alert type from the list.
4. Select a trigger type for your alert, set the trigger conditions, then select Next.
5. Enter a name for the alert and, optionally, a description, then select Next.
6. Enter one or more email addresses for your alert recipients, using commas or new lines to separate multiple addresses.
7. Set email options such as notifying recipients that the alert has been set up and including an AI-powered summary with the alert, then select Create alert.

Edit an alert

You can change trigger conditions, email recipients, and more for alerts in Listening.

1. Go to Listening, then select Alerts.
2. Locate the alert you want to modify, then select Edit.
3. On the Details tab, enter a new name for the alert, and optionally, a new description.
4. Select the Trigger conditions tab, then make changes to trigger conditions for the alert.
5. Add or remove email addresses if you want to change alert recipients, and optionally, make changes to notification settings.
6. Select Save.

Delete an alert

1. Go to Listening, then select Alerts.
2. Locate the alert you want to modify, then select Delete.