Publish messages

Connect your social networks to Hootsuite, and then publish messages via your profiles from one convenient place. You can select multiple social profiles from the Social Profile Picker to publish the same message to several profiles at the same time.

Click here to send posts to Instagram.

Note: LinkedIn Group posts have a character count maximum of 685, and up to 200 characters from those can be allocated for the post title. To separate the post title and body, add || (two vertical bars) after the title. Press SHIFT + bar_key.png on the keyboard twice to add vertical bars.

Example: This is the title of the LinkedIn post || And this is the content that will appear in the body of the post.

Without vertical bars in your post, the first 200 characters will populate in the title space and the remaining characters will post in the body.

To send a message

  1. Select the social profile(s) that will post the message from the Social Profile Picker (top‑left).
  2. Click Compose message, and then enter a message.
  3. Click Send Now.

Note: The Send button may change to Send (Delayed) after clicking if a message was posted to a large number of social networks. The messages should post after a few minutes.

Send Twitter direct messages

Direct messages can only be received from people you follow unless you enable direct messages from anyone in your Twitter account settings.

Direct messages have a limit of 10,000 characters. A character count will not display under the compose box for direct messages.

To send a Twitter direct message

  1. Select the Twitter profile that will post the message from the Social Profile Picker (top‑left).
  2. Click Compose message.
  3. Enter d followed by the @Twitterhandle you are messaging, followed by your message.
  4. Click Send Now.

Note: d, d., m, and m. (lower or upper-case) are all shortcut characters for sending direct messages in Twitter. Regular tweets that begin with any of these characters will fail because Twitter will try to treat them as direct messages.

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