Skip to main content

  Article updated: June 15, 2021

Publish or schedule posts on mobile - iOS

Create posts on the go with the Hootsuite mobile app. Send posts to all your social accounts from one place, or schedule them to publish later.

Publishing to the following social accounts is supported on iOS:

  • Twitter profiles
  • Instagram profiles
  • Instagram Business profiles
  • Facebook Pages
  • Facebook groups
  • LinkedIn profiles
  • LinkedIn Pages

Compose the post

  1. Go to Compose .
  2. Select Write your post, and enter the text of the post.
  3. Select Shrink Link to shorten any included links with the ow.ly link shortener.
    Team, Business and Enterprise plan members who have vanity URLs set up in their web dashboards (and have the permissions to use them) can select to shorten with a vanity URL instead (see Add, share, or delete a vanity URL).
    Note that posts containing link previews must also contain text in the body of the post before they can be published.
  4. To mention a Twitter or Instagram user, or Facebook Page, enter their @username. A list of results to select from will populate for Twitter and Facebook. Enter an Instagram user's exact @username to publish a hyperlinked mention in Instagram.

Mentions in posts sent to more than one social account publish as hyperlinked mentions in the applicable social account. In the other social accounts, mentions are converted to plain text. Facebook Page mentions can only be published by other Facebook Pages.

Include images

Tip: Photo and camera access need to be enabled in your device settings for the Hootsuite app to take new photos while composing, or to attach existing ones from your device (see Set permissions for Hootsuite - iOS).

  1. Select Camera to take a new photo, or select Photos to attach media to your post.
  2. In Photos, select the tabs at the bottom to access existing photos from your device, free stock images, GIFs from GIPHY, or images from a content library (Enterprise).
  3. Select an image to attach it to the post. In Compose, you can select an image thumbnail to preview it.
  4. Facebook Pages: Select an album to post the photos to. Create new albums in Facebook and then publish to them from Hootsuite.

If you're having trouble uploading an image, change the image upload quality in the Hootsuite app settings to compress the file (see Set permissions for Hootsuite - iOS). To learn more about adding images, see Image file requirements.

Twitter and Facebook Pages also support 1 animated GIF per post. Animated GIFs posted to Instagram appear as still images.

Publish a video

Publish videos to Twitter profiles, LinkedIn Pages, Instagram personal or business profiles, or Facebook Pages or groups. Videos must be .mov and can't exceed 40 frames per second. The Hootsuite mobile app encodes uploaded video to fit each social network's video requirements, so you don't have to worry about formatting them yourself. At this time portrait videos to Instagram are not supported. To learn more about video file requirements, see Work with videos.

  1. Select Photos and select an existing video from your device.
    Facebook Pages: Select the video thumbnail and then select Edit to add a title and video category, or select Change thumbnail to select a different thumbnail option, or upload your own. The video title is visible in Facebook when the video is clicked on for viewing.

Videos published to Facebook appear as shares in the Page timeline, and are added to the video library of that Page.

Add your location to tweets

  1. Select Add Location to append your current location (geotag) to Twitter posts. The icon will turn blue.

Tip: Location access needs to be enabled in your device settings for the Hootsuite app.

Geotagging can be auto-enabled for every tweet in your app preferences.

Select an account to post to

  1. Select Select a social network + and then select the social account(s) to publish your post to. Only one Twitter profile can be selected per post.

    Tip: To auto-select accounts you use frequently, select the pin beside the account for quick posting next time. Blue means pinned.

  2. Select Done in the top right.

The social accounts available are dependent on the organization selected in your app settings (see Set app preferences - iOS). If you belong to more than one organization, ensure the correct one is selected to view specific social accounts.

Send or schedule

Review any warning messages on your post, and then when ready to publish, select Next in the top right, and then select:

  • Post Now to publish right away;
  • Auto Schedule, to automatically schedule your post for an optimal time, based on your already scheduled content and AutoSchedule settings from the web dashboard; or
  • Custom Schedule to set a later date and time for the post to publish.

Select Save Draft in the bottom right at any time to resume editing and scheduling later (see Save and edit drafts - iOS).

After sending or scheduling a post, a results screen will display the post’s status. When successful, you can select to view your post directly in the social network, or view scheduled posts in the Planner.

Important: Posts to personal Instagram profiles, and business profiles that are not set up for direct publishing, will be published using the mobile notification workflow. If your account disconnects after publishing directly, see Your Instagram account is a creator profile.

When a post fails to send to one or more social accounts, the reason for the failure will display. Select Edit Failed Posts and Try Again to fix the error and then send or schedule the post again.

Note: The Hootsuite app uses the time zone set on your device.

To read more, see How to create a social media posting schedule. Visit the Hootsuite blog for news, tips, tools, and tactics to help you succeed on social media.