Manage disabled ad accounts

When Facebook disables an ad account, you'll receive a message like one of these:

Your account has been disabled. Your ads have been stopped and should not be run again. We disable an account if too many of its ads violate our Terms of Use. We cannot provide you with the specific violations that have been deemed abusive. Please review our Terms of Use and Advertising Guidelines if you have further questions.

Your ad account has recently been flagged because of unusual activity. For security reasons, any ads you’re running will be paused until you can confirm your account information by contacting Facebook.

Visit Facebook’s Disabled Ad Account page for assistance resolving the issue. Hootsuite has no control over disabled accounts; the issue must be resolved with Facebook directly.

Why are accounts disabled?

Ad accounts can be disabled if they are Unsettled or Pending settlement. This means that Facebook couldn't process the payment for an outstanding balance on your ad account. Make sure the payment method in your Facebook ad account is up to date with an accepted form of payment. To learn more, see Add Your Bank Account as a Payment Method for Facebook Ads in the Facebook Business Help Center.

Ad accounts can be voluntarily Deactivated or Closed with Facebook at any time. If there is an outstanding balance on the ad account when it is deactivated, it may be Pending closure until the balance is paid. An ad account must be fully closed with the balance paid before it can be reactivated.
Learn how to reactivate an ad account at the bottom of the article Deactivate your advertising account in the Facebook Business Help Center.

Facebook might also disable an ad account if it doesn’t follow Facebook’s Ad Policies or Terms of Service.

Tips to avoid having your account disabled

  • Avoid using a credit card previously connected to a disabled ad account.
  • For new ad campaigns, start with a small number of split test variations, and slowly increase the number of ads you create. Drastically changing your advertising habits can cause Facebook to flag your account.
  • Make sure the name and address on your credit card matches the name and billing information you provided to Facebook.
  • Keep your credit card valid with available credit.
  • Don’t promote any URLs that load very slowly or result in a 404.
  • Avoid chargebacks on your credit card or PayPal account against Facebook.
  • Avoid creating ads in geographical locations that are different from where you usually use Facebook.
  • Avoid changing your funding source.