We know you’ve been loving old Hootsuite Analytics (Old Reports) - but we think you will love the new Hootsuite Analytics even more.
So from now on, we’re focusing all our efforts on making new Analytics even better. And we’re making a lot of exciting updates there too.
Hootsuite is moving support for Twitter analytics from our old reports to the new Analytics Overview and advanced Analytics Boards. As of January 1, 2018, old Analytics and its reports will remain available, but will no longer include access to Twitter data, with the exception of the following modules:
- Profile summary
- Keyword over time
What is new in New Analytics?
- Powerful Overviews: See all the metrics that matter to you the most without having to run a report.
- Interactive Reports: Slice and dice your analytics data by time range, network or even tags.
- Customized Boards: Create your own beautiful Boards from a library of widgets, and export them to share your reports. Start with one of our Twitter Board templates for reporting on Audience, Engagement, Publishing, or Social Presence, or create your own custom Board from the over 30 Twitter metrics available.
- The Engagement for Posted Tweets stats in the new Analytics Overview and Boards also now contain Ow.ly click stats.
If you haven’t tried out our new Hootsuite Analytics yet for Twitter reporting and more, select Analytics from the launch menu, and then click Try the new Analytics experience at the top of the page.
Pro and Professional customers automatically have access to the new Analytics Overview in their dashboards. Team, Business, and Enterprise customers, and Pro customers who have purchased the Boards upgrade, have access to both Overview and Boards.
If you have a Hootsuite Pro or Professional plan and need more custom analytics reporting: