How do I compare my campaigns on different platforms side by side?
To view Twitter and Facebook performance at the same time for example, use My Analytics. Compare metrics from different social profiles side by side using tiles. You can create tiles that display graphs of multiple data series, or that display them in a table.
Which metric is for new Facebook fans?
To view new Facebook fans, use the Page Fan Adds metric. This is comparable to New Followers on Twitter, Instagram, and LinkedIn.
Why is my Competitor report not loading?
The Competitors real-time report is prone to being blocked by certain firewalls. If you click Run Competitor Report, but the report never loads, try switching to a different WiFi network, or reach out to your IT team.
Another possible reason it won't load is if the @ symbol is included before a Twitter handle.
How do I analyze post performance for a specific campaign?
To organize your posts by campaign, filter for a common element in Browse Content. For example, each campaign post could contain a specific hashtag, keyword, or link, or you might have set up tags for the campaign that you can filter for.
Why are my Facebook metrics in My Analytics different from my metrics in Filter and Browse Content?
Facebook has a post-level API and a Page-level API. Hootsuite Impact pulls metrics from both of these.
My Analytics, ROI Analysis, Insights, and Recommendations metrics come from Facebook’s Page-level API. This means that Facebook metrics are aggregates from all the posts on the Page posted within the selected date range.
Browse Content and Filter Content pull Facebook metrics from the post-level API, so metrics are reported per post, on all posts published within the selected date range.
How long is data stored in Impact?
Any data that you own is stored indefinitely for the duration of your contract, starting 30 days prior to the initial connection. Competitor data is stored for 90 days.
What happens when someone removes a like or comment on my post?
The update will be reflected accurately in Impact as long as it gets refreshed properly through the social network’s API.
Why am I not seeing all my ads in Browse Content?
It’s possible that the ad account that boosted your post isn’t connected to Impact. If an agency created your ad for you, for example, with a different ad account, the ad will not show up in Impact. Contact your Customer Success Manager to add a new ad account to your Impact dashboard.
I'm signing in, but the dashboard just loads forever. What's wrong?
If this is the first time you are signing in to your account, it means your account is still being set up on the back end. You should be notified within 24 hours when your account is ready to use.
How do I add or remove team members from our account?
Please contact our Support team, and they will be happy to assist you in managing the users on your account. To add a new user we will need their email address and the dashboards they should receive access to.
Where can I see link click metrics for my posts?
Click on a post in Browse Content to see the post detail view. Link clicks are under the Intent tab of the Post Analysis.
How do I change my password?
On the sign in page at https://impact.hootsuite.com/signin, click Forgot your password. Enter your account email address, and then click Reset password.